ZX FLUX ADIDAS AW14

With his acclaimed archive documenting skins, punks and ravers, it made perfect sense that Adidas Originals commissioned Gavin Watson to photograph the four key sub-cultures of the last 25 years.

Eras in Flux celebrates 25 years of the ZX this year with Gavin Watson curating the different eras of youth culture that the ZX has affected: acid house (late 80s), jungle (early-mid 90s), garage (mid-late 90s), and grime (early-mid 00s).